High Definition Mania!

How absurd is the HD marketing ploy going to get?


This is driving all the old people nuts. All the channels are starting to "tease" programs with the HD format. So, all the normal 4:3 ratio T.V. screens will show the HD ratio (16:4 I think) for a specific program. My father calls me during a Red Sox game.

Beo - "Hello"
Dad - "Hey, what the hell is going on with the Red Sox game?"
Beo - "There showing it in the HD format to show how much better it is."
Dad - "It's not better, it sucks. I feel like I see less."
Beo - "Well once you get an HD T.V., it'll look a lot better."
Dad - "I'm not getting one. It's all B.S., and I'm calling the network to complain."
Beo - "Nice, give em' hell Dad."
Dad - "Goodbye."

I think they say there's a 10 year transition for any new household commodity. It seems like High Definition has become an inevitability to dinosaurs like my parents, who just finally got a DVD/VCR last year.

But, what I find disgusting is the late night commercial I caught last night. Bausch & Lomb is hawking what they are calling High Definition contact lenses. I thought it was a joke. It had to be. They only thing that can be more refined is the signal coming into your television, right?

Turns out that I am right. All that's different is the compound base that the contact is made out of, and a Wavefront Mapping technology that shapes the contour of a contact with a laser. Only thing is, is that you can't predict the eyeball shape of an individual, so it all a bunch of techno babble to sell some contacts. Disgusting as usual.

What's next? High Definition shower heads?